The future of media, resourcefulness + shifting the sustainability narrative
In episode 213, Kestrel welcomes Reza Cristián, the founder and editor-in-chief of SUSTAIN The Mag, to the show. An online media platform, SUSTAIN The Mag is a space where eco-conscious warriors cultivate a healthy, planet-friendly lifestyle.
“There was mostly you know, white people that were at the top, executives and editors-in-chiefs for example, and then, people on the covers — they weren’t really everyday people, so I was really turned off by that. And that’s really what led me to want to shift and change the perspective around media, and really tie it into sustainability because in a whole, it’s not just about caring for the planet — it’s caring about everyone and just interconnecting it all — so, that was my main priority to start Sustain The Mag.”
-Reza Cristián, Founder + Editor-In-Chief of SUSTAIN The Mag
SUSTAIN THE MAG
On this week’s show, Reza shares more on her background and how resourcefulness has always been integrated into her lifestyle, growing up in a Mexican family. She also shares more on what led her to actually build Sustain The Mag, and some of the ideas she has for the future of the platform.
Kestrel asks Reza to ideate on what the future of media looks like from her perspective, and they also discuss if and how the sustainability narrative is shifting away from a consumeristic-driven approach toward more of a focus on resourcefulness.
The below thoughts, ideas + organizations were brought up in this chat:
Dominique Drakeford + Céline Semaan, two people in the sustainability industry that Reza looked up to while she was in college
SUSTAIN The Mag Fall 2020 Cover Shoot, featuring the cofounders of Intersectional Environmentalist
“Another thing that I love to always mention is to just not feel so lost in the consumerism part of sustainability, because that goes back to colonialism, that goes back to the mindset of capitalism where people think they have to purchase in order to be a part of something, and I always love to mention that we were brought to think that we were the problem because corporations didn’t want to take accountability for their mistakes, but in actuality, we are the solution.” -Reza
This week’s Conscious Chatter episode is brought to you by:
ECO-STYLIST
A marketplace for sustainable men’s clothes, Eco-Stylist helps you dress like you give a damn — and allows you to look sharp without compromising your values. Featuring 50+ researched brands and 350+ curated items, Eco-Stylist is a curated destination for menswear. They now offer sustainable brand ratings for all of their featured brands, that highlight what they’re doing well and where they need improvement, with a focus on three tenants: transparency, fair labor and sustainably made.
To explore more about Eco-Stylist, visit ecostylist.co/conscious
“I no longer want to support conventional brands in fashion when there are brands actively making the space better for people and the planet.”
Thanks for listening! Subscribe, download, and leave a review for Conscious Chatter on iTunes if you get a chance. I big time appreciate your support!
P.S. If you want to connect, send me a DM on Instagram @consciouschatter! <3 Kestrel